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Post by jgrout on Feb 2, 2012 19:11:59 GMT -5
In anticipation of the.... er, big game. We'll know that NCAA WVB has arrived when the Feds do a similar seizure just before our Final Four...  |
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Post by mikegarrison on Feb 2, 2012 19:51:04 GMT -5
When did this "big game" thing start, anyway. When I used to pay attention to football, back in the day, people would talk about "the Superbowl." These days it seems everyone talks about "the big game." Did NFL go all trademarky on people in recent years?
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Post by geddyleemarvin on Feb 2, 2012 20:48:47 GMT -5
The NFL went nuclear with trademarks some years ago. "Super Bowl" and "Super Sunday" are trademarked and zealously protected. They (the NFL) tried to trademark "The Big Game," but abandoned that after opposition from Cal and Stanford, who had been calling their annual football matchup The Big Game for about a century.
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Post by jgrout on Feb 8, 2012 16:29:11 GMT -5
I believe CBS also tried to trademark "March Madness" but the Illinois high school sports association (IHSA) had a prior claim to the phrase (with a long history of usage plus papers taken out in Illinois to register it). They have apparently formed the MMAA (a commercial licensor) which has granted the IHSA an exclusive license; the MMAA goes nuclear if anyone who doesn't pay them uses "March Madness". Surprisingly to me, URL www.marchmadness.orgis not the IHSA boys basketball site... that's a link off the page. Given that the MMAA appears to be a commercial entity, I don't think their use of ".org" is appropriate. I suppose it might be under some wrinkle I don't understand. |
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